Sports vs Science

With all the Rugby World Cup coverage going on at the moment, which I'm more interested in than I thought I'd be, I keep coming back to a point made by physicist Sir Paul Callaghan on Radio New Zealand's "Mediawatch" (at about the 22 minute mark):

You could imagine what would happen if a sports commentator made a mistake about a score, or the track record of a particular player. They'd be deluged with complaints, because they're dealing with an expert audience out there, and sports commentators treat their audience with respect.

And that's why sports commentators are some of the smartest people in the media. They're the ones who have to think on their feet, and they've got to get it right. That's kind of a benchmark. If we could all be as good as sports reporters and commentators, we'd really have a fantastic media.

What he doesn't say explicitly is that we also need an "expert audience" for science - people who are interested in and educated about science issues - which underlines the need for good science education.